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Sun Care

TruKid Truly Natural Sunscreen

As the experts in kid's skincare, TruKid's sunscreens are developed by a doctor and tested by pediatricians and dermatologists. Our extensive line of sunscreen products protect your kid's fragile skin and allow you child to play all day!

Chosen by thousands of parents nationally, TruKid’s award-winning natural sunscreens are a family favorite for safe, natural sun protection. Our variety of sunscreens help cater to your child's skin needs. Providing clinically proven UVA/UVB protection, TruKid Sunscreens are 100% safe, non-toxic, non-nano, and gluten-free. They rub in quickly, making it easy to get your kids ready to play. With no harsh chemicals, a reef-friendly formula, and BPA-free tubes, our sunscreens are as good for the earth as they are for your kids. 

Product Features


  • Highly rated on EWG
  • Non-nano 100% mineral sunscreen
  • Unscented or fresh citrus scent that kids love
  • Light texture allows easy application and no “ghosting”
  • Voted “Most Awesome Sunscreen” by Red Tricycle!
  • UVA/UVB Broad Spectrum Protection
  • Sustainability sourced zinc
  • Reef friendly so good for the planet

Certifications


  • Truly natural and non-toxic
  • Eczema Safe
  • Developed by a Doctor
  • Pediatrician and Dermatologist Tested
  • Gluten-, phthalate- and paraben-free
  • PETA Certified Animal Cruelty-Free
  • Biodegradable with 100% recyclable, BPA-free packaging

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Sunscreen FAQ's

In case of ingestion

The ingredients we use in our products are non-toxic and are not hazardous according to our MSDS (Material Safety Data Sheet), which is regulated by the FDA. However, we recommend you contact your pediatrician and/or poison control for their professional advice. 

Poison Control: 800-222-1222 

What are the benefits of mineral sunscreen for kids?

Mineral sunscreens are great for sensitive skin and babies: mineral UV blockers such as titanium dioxide and/or zinc oxide sit on top of the skin, and are less likely to cause skin irritation than chemical UV absorber ingredients, such as Avobenzone.  Because they sit on the skin, it is like putting on a shirt, and therefore the sunscreen provides immediate protection, reflecting harmful UV rays immediately upon application. Chemical sunscreens need 20 minutes to absorb into and interact with the skin before they are able to provide protection.

 

What is non-nano sunscreen and how does it affect me?

Nano particles are extremely small particles – hundreds of times smaller than the human skin cell – and can be absorbed through the skin into the body.  TruKid uses micron-sized particles, which are too large to get into the skin, and are therefore considered to be safer.  A “non-nano sunscreen” is a sunscreen that uses mineral particles too large to be absorbed into the skin, and which instead act as a barrier to the sun’s rays.

 

What’s the deal with SPF? How much protection am I getting with SPF 30+?

No sunscreen blocks 100 percent of UV rays, but SPF 15 protects against 93 percent, SPF 30 protects against 97 percent, and SPF 50-60 shut out 98 percent. However, there are potential disadvantages to using higher SPFs. The increase in UVB protection is minimal in SPFs above 50, and SPFs primarily measure UVB protection (despite the importance of UVA which accelerates skin aging and contributes to skin cancer). So, sunscreens with high SPFs may not burn, but without UVA protection, individuals are still vulnerable to larger amounts of skin-damaging radiation. At the same time, most people apply only 0.5 to 1 milligram/square centimeter of skin. So, the actual SPF they are being protected by is 1/3 of the labeled value. For more information

 

What is the correct way to apply sunscreen?

Throughout the day, reapply standard sunscreen every 40 minutes. If you’re swimming and not wearing a water resistant protection, reapply every time you get out of the water. As mentioned in question #2, contrary to chemical sunscreen, our sunscreen is mineral based so protection is immediate. If you are using a chemical sunscreen you will want to put it on 20 minutes before you go out into the sun. For more information

 

What are the FDA regulations?

Although mineral sunscreens are effective immediately, the FDA requires that sunscreen labels say to wait 20 minutes prior to sun exposure.

 

What is titanium and how does it work?

In almost every sunscreen with a physical blocker, titanium dioxide is found because of its high refractive index, its strong UV light absorbing capabilities and its resistance to discoloration under UV light. This advantage enhances its stability and ability to protect the skin from UV light. Kid safe sunscreens designed for infants or individuals with sensitive skin often contain titanium dioxide and zinc oxide, as these mineral UV blockers are less likely to cause skin irritation than chemical UV absorber ingredients, such as Avobenzone.

 

What does UVA/UVB broad spectrum mean?

UVB rays penetrate only the top layer of skin causing it to burn. UVA rays penetrate deeper and cause damage to skin elasticity, and more importantly, appear to be the primary cause of skin cancers. UVB is the chief cause of sunburn and skin reddening, which tends to damage the more superficial epidermal layers of the skin. It also plays a role in tanning and photoaging, as well as skin cancers. The most significant amount of UV radiation hits between the hours of 10am and 4pm. High altitudes and reflective surfaces such as ice or snow bounce back 80% of rays, hitting skin twice, so protection is even more important. So, when a sunscreen has UVA/UVB broad spectrum protection, it protects both upper and deeper layers of skin from sun damage. For more information

 

What’s the deal with citrus oils and phototoxicity?

Phototoxicity is when skin is permanently or temporarily damaged by the sun or UV rays. Much of the time this is induced by phototoxic substances. While commonly thought that citrus oils are phototoxic substances, in reality only a few citrus oils are phototoxic and only in specific amounts. TruKid uses safe sunscreen ingredients like citrus oils from grapefruit, tangerine, and sweet orange to create the delicious and natural kid friendly scent in our Sunny Days Daily sunscreen. Tangerine and sweet orange are non-phototoxic oils. Grapefruit is non-phototoxic in small amounts. TruKid uses only safe amounts in our products. Our goal is to create truly natural, family friendly, chemical-free products, that are safe, easy and fun to use.

 

Waterproof? Water resistant? Very water resistant? What?

It is a myth that sunscreens can be waterproof or sweatproof, and the terms are now banned by the FDA. A product that says “water-, sweat-, or perspiration-resistant” means the sunscreen offers SPF protection after 40 minutes of water exposure. “Very water resistant” rated sunscreens provide up to 80 minutes of protection. So the key is to re-apply, re-apply, re-apply!

 

What is the difference between the TruBaby and TruKid sunscreen?

Our vision is to create products suitable for the entire family. We recognize that everyone is in a different phase of life and has different needs and looks for products based on the ages of their children.  Parents of babies shop for baby products, and parents of toddlers and up shop for kids’ products.  We created two distinct brands that focus on the needs of our customers, and that match our brand’s value and safety requirements. TruBaby products are the same formula as our TruKid products, with our safe and healthy ingredients but packaged just for the newest members of our families.

 

Does sunscreen expire?

Sunscreens retain their original protection strength for up to 2 years. Exposure to high temperatures may also affect the lifespan of sunscreen. Toss any sunscreen with obvious changes in consistency or color.

 

Does TruKid sunscreen stain?

Based on customer comments and our reading, chemical sunscreens often stain suits, while natural formulations such as TruKid typically do not.   We have not had any issues with any of our sunscreens staining.

In the event of a stain (of any sort, actually!) we personally have had success with OxyClean Max Force Stain Remover.  It seems to clean everything, including old stains (and no, we're not getting paid to say this!)   If you have a stained item, do a colorfast test prior to using on the entire item.  Once you know it won't bleach the fabric, try the remover on the spot for a few minutes, then wash.  DO NOT MACHINE DRY - this will further set any stain that has not come out.  If that doesn't remove the stain, then try it the remover for a few hours on the stain, then wash again.  It is a strong remover, and depending on the fabric, can weaken the fibers, so please be cautious with it. With stronger fabrics, you can leave it on a set-in stain for up to a week.

 

What’s the difference between our TruKid Daily/ Sport/ Stick sunscreens?

All of our sunscreens offer SPF30+ UVA/UVB broad spectrum protection.  Our Daily sunscreen is ideal for everyday use with a natural, light citrus scent. Our unscented Sport sunscreens are naturally very water resistant with pine wood resin, allowing for protection in and out of water. Our SPF 30 Face Stick comes in an on-the-go handheld stick, perfect for backpacks and purses. It is naturally very water resistant with a beeswax base, and has the same natural citrus scent as our Daily sunscreen.

 

TruKid sunscreens are reef-friendly. What does that mean?

Research has shown that the chemicals found in store-bought, common sunscreens are dangerous to coral and can damage and eventually kill coral reefs. Sunscreen has a direct correlation as ultraviolet filters can cause dormant infections within the coral. Even small amounts can be deadly to reef ecosystems. Approximately 4,000 and 6,000 tons of sunscreen are washed off in reefs every year. Coral reefs are a life source, acting as hatcheries and nurseries for open ocean fish, and protect against coastal storms. We are proud to say that TruKid sunscreens are made with truly natural sunscreen ingredients and do not contain any chemicals that can cause bleaching or any harm to the reef or its ecosystem. For more information

 

Can I just use sunscreen to protect my skin?

Absolutely not. Sunscreen is only one piece of the puzzle. Other key factors include seeking shade between 10:00 AM and 4:00 PM, covering up with clothing, wearing broad-brimmed hats and UV-blocking sunglasses, completing self-exams/exams on your children, and scheduling for annual professional skin evaluations.

 

Sunscreen myths debunked.

With all the confusion around sunscreen, we have gathered information on common sunscreen myths on everything from application to skin cancer. Check it out